eROI Interactive Agency Culture, Email Inbox

Portland's Jive Software Takes Aim at Microsoft

ryan@eroi.com (eROI) — Thu, 15 May 2008 12:41:29 -0500

Alright, so I'm incredibly biased towards local success stories in the Portland software community. I think it's relevant to share an amazing story / article in Forbes on Jive Software's meteoric growth in the web 2.0 collaboration space taking on...

db Clay launches new Wallet site

ryan@eroi.com (eROI) — Wed, 14 May 2008 18:52:47 -0500

db Clay, known to many of us at Portland's Saturday Market as the groovy collection of wallets made out of duct tape has come a long way with their sophisticated new e-commerce website built primarily using Ruby on Rails...

Email Render Rate and Conversions

ryan@eroi.com (eROI) — Tue, 13 May 2008 18:43:49 -0500

Loren McDonald explains it well. With rapid agreement among email industry insiders, Loren really nailed the answer to the question of the relevancy of the common email metric "open rate." The MediaPost article begins: Email Open Rates: What's...

Mahalo "I'm Gonna Git You, Spamma!" Video is Brilliant

ryan@eroi.com (eROI) — Mon, 12 May 2008 18:38:29 -0500

Mahalo is on a role. First, the controversial TechCrunch review of Mahalo's founder blog entry on expecting employees to work 16 hours a day every day because he does (which I wholeheartedly disagree with). Now, their YouTube retro video is truly...

Twitter offers Get out of Jail Free with its Service

ryan@eroi.com (eROI) — Sat, 03 May 2008 17:34:32 -0500

An employee sent me an email with this link - fascinating! Freedom, A Twitter Away For UC Berkeley Student Arrested In Egypt "As surreal as it may sound, Twitter can get you out of jail! The catch...send the right message to as many people as...

Heading Back to Costa Rica

ryan@eroi.com (eROI) — Sat, 03 May 2008 17:15:01 -0500

Not sure there is much biz there, but that's really the point. My wife and I are going to a pretty remote area of the country and we're looking forward to some good outdoor adventure there. I'll share some appropriate pics and video upon my...

PDC Old Town / Chinatown Video Features eROI

ryan@eroi.com (eROI) — Fri, 02 May 2008 09:37:02 -0500

The PDC (Portland Development Commission) worked with the Portland Classical Chinese Garden to create this video to show in several cities throughout China with the intent of recruiting more Chinese businesses to move into Old Town/Chinatown. eROI...

Portland High School Pranksters

ryan@eroi.com (eROI) — Tue, 29 Apr 2008 17:26:51 -0500

If you are wanting email marketing or interactive agency best practices, you're not going to get it in this blog post. As a former prankster in high school and father of two daughters who will be in high school in a decade, I love coming across...

Surprising Results to Email Survey Results: eROI Report

ryan@eroi.com (eROI) — Wed, 23 Apr 2008 19:40:59 -0500

We have finally published the Q2 2008 The Cradle & The Grave email survey results The full report is at this link: http://eroi.com/online-marketing-resource-center/resource-center/?sec=3 Respondents: · Over 500 marketers were surveyed...

We're Bringing Sexy Back to Email Marketing, Part II

ryan@eroi.com (eROI) — Tue, 22 Apr 2008 20:15:12 -0500

Because this is such a SEXY presentation, I had to do it on Keynote on a sexy Mac that I have limited access to, therefore, the "Bringing Sexy Back to Email Marketing" presentation is available via a PDF on our site, but not on the extra sexy...

Email Overload? Try Social Media Overload

ryan@eroi.com (eROI) — Sun, 20 Apr 2008 17:00:44 -0500

In today's New York Times Business section, there was an astute article on "The Daily Struggle to Avoid Burial by E-Mail" by Randall Stross. At eROI, we have been covered in the press on multiple occasions for Email Addiction or Email Overload, but...

We're Bringing Sexy Back to Email Marketing, Part I

ryan@eroi.com (eROI) — Sat, 19 Apr 2008 17:27:02 -0500

I spent the last week preparing for a speech (to 100 marketers) at Innotech on "Bringing Sexy Back to Email Marketing", and I must admit that I got pretty philosophical about the email marketing industry and the real definition of what sexy means to...

Reason #11 Why I Love Being in a Creative Company

ryan@eroi.com (eROI) — Fri, 11 Apr 2008 00:24:35 -0500

Creative companies like eROI have musicians like Chris who is jamming with my two girls. Enjoy!

Very Psyched about being Highlighted in The Oregonian Business Section

ryan@eroi.com (eROI) — Thu, 10 Apr 2008 00:43:34 -0500

Thank you thank you, Jonathan Brinckman. You did a great job talking about how "something very different is going on in Portland, where a cluster of software firms have set up shop in and around Old Town: Two crucial factors are driving the...

eMarketing Summit @ InnoTech is Next week: 4/16-17

ryan@eroi.com (eROI) — Thu, 10 Apr 2008 00:40:29 -0500

eMarketing Summit @ InnoTech April 16-17, Oregon Convention Center www.emarketingsummit.com for information and registration Use Discount Code EROI8EMS for the $129 price. Prices includes two day summit, both luncheons topics and Don Tapscott...